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Mobile Ads ROI Calculator

Calculate your mobile advertising return on investment with precision. Get instant insights into your LTV:CAC ratio, conversion funnel, and profitability metrics with beautiful shareable charts.

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Calculation Mode

CPT CPA Customer

LTV Type

Per Paying Customer Per All Users

LTV per Paying Customer $

LTV per All Users $

Target LTV:CAC Ratio

Cost Per Tap $

Cost Per Install/CPA $

Tap-to-Install CR % %

App Open Rate % %

Install-to-Conversion % %

Refund Rate % %

Monthly Installs

From your ad spend

Customer Acquisition Cost (CAC)

$0.00

Cost per paying customer

Cost Per Click/Tap (CPC)

$0.00

Target ad click cost

Customer Lifetime Value (LTV)

$0.00

Revenue per customer

LTV:CAC Ratio

0.00:1

Calculating...

Mobile Ads ROI Calculator

Enter Your Data

LTV:CAC Ratio Analysis

Conversion Funnel

Breakeven & Optimization Scenarios

Action Recommendations